Local Printing Solutions
Printed materials should reflect your personality or encompass what your business is really about. For local printing solutions, you’ve come to the right place.
Whether it’s a business card, brochure, wall sign, or pull-up banner, you’ve got to clearly illustrate either your own personality or showcase your business in a clever way. Look no further for local printing solutions in Officer, Pakenham, Berwick, and Cranbourne!
Business Cards
A quality business card that’s well designed and thoughtful will make you look professional and help you stand out.
Look at the cards of business like yours. The logo, fonts, material type and finishes will likely be suited to your specific industry. Include the company logo, your full name, position, all contact details, website and social media accounts.
Consider the 3mm bleed. Have a sleek design, don’t crowd the card. If your logo is clever, harness that – there’s no need to add more designs.
Use both sides of the card, choose an appropriate material and a special finish or embossing.
Brochures
A compelling brochure makes customers come to you, not your competitors. Think carefully about paper size, folds and bleed, plus page assembly.
Have a visual theme and stick to it for a consistent user experience.
Consider the audience. The size, shape and distribution of your brochure must reflect your intended audience. Perhaps share the link for more information in a PDF.
Use high quality paper and ink – it will be noticed if your brochure is of low quality. Photos should be in high-resolution.
Wall signs
The best signage will grab your customers’ attention and inspire them to take action.
Contrast enables people to read your sign quickly and easily. Colors must contrast, for example, white text on a navy blue background. A person can read and comprehend your message quickly if the font and background are contrasting.
Think about sign placement – will people walk by or drive past in a car? Will it be next to other signs?
Hierarchy of text guides a person’s eyes. Large text directs the customer to the most important part, followed by smaller text for additional information.
Your sign should strengthen your branding. The design should include all your brand elements like logo, fonts, colors and tone of voice. Consistency and recognizability is key.
Pull-up Banners
Utilize a minimalist approach. Your message will stand out if it’s clean and stylish. Bold typeface and negative space will make your message clear. Include your logo, website, email address and social media accounts.
Eye-catching, high-quality images showcasing your goods, content or services will appeal to your target audience.
Storytelling is important and on a pull-up banner, it’s possible. Emotionally connect with your audience, using convincing language and enticing imagery to create a narrative.
The team at The Website Queen are here to help your business grow through different marketing strategies with a strong focus on specialized website design. Call The Website Queen today and let them help you.